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Advertising and Promotion An Integrated Marketing Communications Perspective

Belch George E

Advertising and Promotion An Integrated Marketing Communications Perspective - 12th Edition - Chennai MCGRAW HILL EDUCATION (INDIA) PRIVATE LIMITED 2022 - 709

ISBN: 9789354600807

Subjects--Topical Terms:
advertising
an
communications
integrated
marketing
promotion

Dewey Class. No.: 659.1 BEL

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