Marketing Research An Applied Orientation (Record no. 100495)

MARC details
000 -LEADER
fixed length control field 00419nam a2200169Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250807110944.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250807s2019||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780134734842
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 MAL
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Malhotra Naresh
245 #0 - TITLE STATEMENT
Title Marketing Research An Applied Orientation
250 ## - EDITION STATEMENT
Edition statement 7th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. U S A
Name of publisher, distributor, etc. Pearson Education
Date of publication, distribution, etc. 2019
300 ## - PHYSICAL DESCRIPTION
Extent 854
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book Bank Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Discount Currency Invoice Number
        Book Bank Library Book Bank Library 21/06/2019 S.S. Bhavikatti 15888.00   658.8 MAL BB15527 07/08/2025 21184.00 01/06/2019 Book Bank Books 25.00 INR 4