Marketing Management: Text and Cases in Indian Context (Record no. 102136)

MARC details
000 -LEADER
fixed length control field 00443nam a2200169Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250807111355.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250807s2017||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789351421122
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802 KAR
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Karunakaran K
245 #0 - TITLE STATEMENT
Title Marketing Management: Text and Cases in Indian Context
250 ## - EDITION STATEMENT
Edition statement 3rd
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. HImalaya Publishing House
Date of publication, distribution, etc. 2017
300 ## - PHYSICAL DESCRIPTION
Extent 620
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book Bank Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Discount Currency Invoice Number
        Book Bank Library Book Bank Library 19/06/2017 S.S. Bhavikatti 1170.00   658.802 KAR BB12467 07/08/2025 1500.00 07/08/2025 Book Bank Books 22.00 INR 1172
        Book Bank Library Book Bank Library 19/06/2017 S.S. Bhavikatti 1170.00   658.802 KAR BB12468 07/08/2025 1500.00 07/08/2025 Book Bank Books 22.00 INR 1172
        Book Bank Library Book Bank Library 19/06/2017 S.S. Bhavikatti 1170.00   658.802 KAR BB12469 07/08/2025 1500.00 07/08/2025 Book Bank Books 22.00 INR 1172
        Book Bank Library Book Bank Library 19/06/2017 S.S. Bhavikatti 1170.00   658.802 KAR BB12470 07/08/2025 1500.00 07/08/2025 Book Bank Books 22.00 INR 1172
        Book Bank Library Book Bank Library 19/06/2017 S.S. Bhavikatti 1170.00   658.802 KAR BB12471 07/08/2025 1500.00 07/08/2025 Book Bank Books 22.00 INR 1172