Digital Marketing Strategy (Record no. 113921)

MARC details
000 -LEADER
fixed length control field 00591nam a2200229Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250812173525.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250812s2022||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781398605978
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872 KIN
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name kingsnorth simon
245 #0 - TITLE STATEMENT
Title Digital Marketing Strategy
Remainder of title an integrated approach to online marketing
250 ## - EDITION STATEMENT
Edition statement 3rd Ed
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Kogan Page
Place of publication, distribution, etc. New York
Date of publication, distribution, etc. 2022
300 ## - PHYSICAL DESCRIPTION
Extent 399
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element kingsnorth
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element simon
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element strategy
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element digital
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Discount Invoice Number
        Central Library CUK Central Library CUK 30/07/2025 Bio Green Books 2929.30   658.872 KIN 48761 12/08/2025 3804.29 03/03/2025 General Book 23 LB-87