Marketing Research (Record no. 78991)

MARC details
000 -LEADER
fixed length control field 00478nam a2200193Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250805125700.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250805s2007||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780170127349
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83 ZIK
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Zikmund William G
245 #0 - TITLE STATEMENT
Title Marketing Research
250 ## - EDITION STATEMENT
Edition statement 3rd
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Thomson
Place of publication, distribution, etc. Australia
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent 570
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ward Steven Lowe Ben & Winzar Hume
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Discount Currency Invoice Number
        Central Library CUK Central Library CUK 23/12/2010 Galaxy Book Syndicate 1036.00   658.83 ZIK 2859 05/08/2025 1295.00 25/11/2010 General Book 20 INR 6029