Marketing research (Record no. 79599)

MARC details
000 -LEADER
fixed length control field 00451nam a2200181Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250805125740.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250805s2007||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780195691641
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 BRA
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bradley, Nigel
245 #0 - TITLE STATEMENT
Title Marketing research
250 ## - EDITION STATEMENT
Edition statement 2010
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. OUP
Place of publication, distribution, etc. New York
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent 531
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Management Marketing Research Tools Techniques
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Discount Currency Invoice Number
        Central Library CUK Central Library CUK 27/05/2011 Hyderabad Book Suppliers 316.00   658.8 BRA 3241 05/08/2025 395.00 20/05/2011 General Book 20 INR 1974