Services Marketing (Record no. 84370)

MARC details
000 -LEADER
fixed length control field 00637nam a2200253Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250805130256.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250805s2013||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781259026812
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802 ZEI
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Zeithaml Valarie A
245 #0 - TITLE STATEMENT
Title Services Marketing
250 ## - EDITION STATEMENT
Edition statement 6th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Mc Graw Hill Pub.
Place of publication, distribution, etc. New Delhi
Date of publication, distribution, etc. 2013
300 ## - PHYSICAL DESCRIPTION
Extent 711
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Bitner Mary Jo
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Gremler Dwayne D
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Pandit Ajay
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Services
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Zeithaml Valarie A
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bitner Mary Jo,Gremler Dwayne
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Discount Currency Invoice Number
        Central Library CUK Central Library CUK 02/04/2016 Sri Siddalingeshwar Book Depot. 580.00   658.802 ZEI 28268 05/08/2025 725.00 08/03/2016 General Book 20 INR 15-16/00081
        Central Library CUK Central Library CUK 02/04/2016 Sri Siddalingeshwar Book Depot. 580.00   658.802 ZEI 28269 05/08/2025 725.00 08/03/2016 General Book 20 INR 15-16/00081