Social Marketing Influencing Behaviors for Good (Record no. 90140)

MARC details
000 -LEADER
fixed length control field 00591nam a2200229Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250805131010.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250805s2012||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788132110200
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 LEE
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lee Nancy R, Kotler Philip
245 #0 - TITLE STATEMENT
Title Social Marketing Influencing Behaviors for Good
250 ## - EDITION STATEMENT
Edition statement 4th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Sage
Place of publication, distribution, etc. New Delhi
Date of publication, distribution, etc. 2012
300 ## - PHYSICAL DESCRIPTION
Extent 502
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element behaviors for good
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element influencing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Kotler Philip
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Lee Nancy R
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element social marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Discount Currency Invoice Number
        Central Library CUK Central Library CUK 09/03/2015 Bibliotheque 440.00   658.8 LEE 20321 05/08/2025 550.00 23/02/2015 General Book 20 INR BIB/14-2015/953
        Central Library CUK Central Library CUK 09/03/2015 Bibliotheque 440.00   658.8 LEE 20322 05/08/2025 550.00 23/02/2015 General Book 20 INR BIB/14-2015/953