Digital Marketing Fundamentals From Strategy to ROI (Record no. 92735)

MARC details
000 -LEADER
fixed length control field 00566nam a2200229Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250805131407.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250805s2018||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789001887124
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872 VIS
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Visser Marjolein
245 #0 - TITLE STATEMENT
Title Digital Marketing Fundamentals From Strategy to ROI
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Routledge
Place of publication, distribution, etc. Utrecht
Date of publication, distribution, etc. 2018
300 ## - PHYSICAL DESCRIPTION
Extent 610
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element digital
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element fundamentals
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element roi
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element strateegy
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Sikkenga Berend
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Discount Currency Invoice Number
        Central Library CUK Central Library CUK 01/04/2023 Bio Green Books 3800.55   658.872 VIS 43836 05/08/2025 5938.36 04/03/2023 General Book 36 INR LB-3432