Advertising Theory and Practice (Record no. 93700)

MARC details
000 -LEADER
fixed length control field 00547nam a2200229Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250805131548.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250805s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789352020409
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1 CHU
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Chunawalla S A
245 #0 - TITLE STATEMENT
Title Advertising Theory and Practice
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element chunawalla s a
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element kumar k j
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Practice
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element sethia k c
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Theory
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Sethia K C
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kumar K J
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Discount Currency Invoice Number
        Central Library CUK Central Library CUK 22/07/2020 Arvnid Prakashan 318.25   659.1 CHU 39545 05/08/2025 475.00 08/06/2020 General Book 33 INR IN88
        Central Library CUK Central Library CUK 22/07/2020 Arvnid Prakashan 318.25   659.1 CHU 39546 05/08/2025 475.00 08/06/2020 General Book 33 INR IN88