Services Marketing (Record no. 93784)

MARC details
000 -LEADER
fixed length control field 00551nam a2200205Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250805131600.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250805s2023||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789353160777
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802 ZEI
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Zeithamal Valarie A
245 #0 - TITLE STATEMENT
Title Services Marketing
250 ## - EDITION STATEMENT
Edition statement 7th ed
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Mc Graw Hill Education (India) Private Limited
Place of publication, distribution, etc. Chennai
Date of publication, distribution, etc. 2023
300 ## - PHYSICAL DESCRIPTION
Extent 582p
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business Stuides
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Gremler Dwayne D
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bitner Mary Jo Pandit Ajay
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Discount Currency Invoice Number
        Central Library CUK Central Library CUK 10/02/2024 Bio Green Books 710.00   658.802 ZEI 44324 05/08/2025 1000.00 23/11/2023 General Book 29 INR LB-2317
        Central Library CUK Central Library CUK 10/02/2024 Bio Green Books 710.00   658.802 ZEI 44325 05/08/2025 1000.00 23/11/2023 General Book 29 INR LB-2317