Marketing Research (Record no. 94938)

MARC details
000 -LEADER
fixed length control field 00607nam a2200253Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250805131743.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250805s2020||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789390177530
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83 BER
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Beri G C
245 #0 - TITLE STATEMENT
Title Marketing Research
250 ## - EDITION STATEMENT
Edition statement 6TH Edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. MCGRAW HILL EDUCATION (INDIA) PRIVATE LIMITED
Place of publication, distribution, etc. Chennai
Date of publication, distribution, etc. 2020
300 ## - PHYSICAL DESCRIPTION
Extent 576
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element beri
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element g
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element research
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element research
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kaushik Arun Kumar
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Discount Currency Invoice Number
        Central Library CUK Central Library CUK 30/03/2023 Bio Green Books 621.25   658.83 BER 43823 05/08/2025 875.00 04/03/2023 General Book 29 INR LB-3431