Keller Kevin Lane <br/><br/>
Strategic Brand Management : Building, Measuring, And Managing Brand Equity 

 - 4th 
 - New Delhi  Pearson  2018 
 - 586 
<br/><br/><label>ISBN: </label>9789332542204 
<br/><br/><label>Dewey Class. No.: </label>658.802 KEl