TY  - BOOK
AU  - Ramaswamy V S
AU  - Namakumari S
TI  - Marketing Management
SN  - 230637299
U1  - 658.8 RAM 
PY  - 2009///
CY  - New Delhi
PB  - Macmillan Publishers Ind. Pvt. Ltd.
KW  - Management Marketing
ER  -