TY  - BOOK
AU  - Etzel Michael J
AU  - Walker Bruce J Stanton William J & Pandit Aja
TI  - Marketing
SN  - 9780070151567
U1  - 658.8 ETZ 
PY  - 2010///
CY  - New Delhi
PB  - Tata McGraw Hill Education Pvt. Ltd.
KW  -  Marketing
KW  - Management
ER  -