Carvens David W <br/><br/>
Strategic Marketing 

 - New Delhi  Tata McGraw Hill  2006 
 - 703 
<br/><br/><label>ISBN: </label>9780070682603 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 CAR