Kerin Roger A  <br/><br/>
Marketing The Core 

 - Boston  McGraw Hill Education  2004 
 - 405 
<br/><br/><label>ISBN: </label>9780071214780 
<br/><br/><label>Subjects--Topical Terms: </label><br/> hartley steven w<br/> kerin roger a<br/> rudelius william<br/>marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 KER