TY  - BOOK
AU  - Jethwaney Jaishri 
AU  -  Jain Shruthi
TI  - Advertising management
SN  - 9780195678437
U1  - 659.1 JET 
PY  - 2006///
CY  - New Delhi
PB  - OUP
KW  - Management Advertising
ER  -