TY  - BOOK
AU  - Kotler Philip
TI  - Marketing 4.0 Moving From Traditional To Digital
SN  - 9781119341208
U1  - 658.8 KOT 
PY  - 2017///
CY  - CANADA
PB  - Wiley
KW  -  4.0 moving
KW  -  digital
KW  -  kotler
KW  -  philip
KW  -  traditional
KW  - marketing
ER  -