Oguinn, Thomas C <br/><br/>
Advertising management with integrated brand promotion 

 - 2011 
 - Australia  Cengage Learning  2010 
 - 648 
<br/><br/><label>ISBN: </label>9788131509128 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management Advertising brand promotion
<br/><br/><label>Dewey Class. No.: </label>659.1 OGU