TY  - BOOK
AU  - Kotler Philip 
AU  -  Armstrong Gary
AU  - Agnihotri Prafulla Y Haque Ehsan ul Ed
TI  - Principles of Marketing
SN  - 9788131731017
U1  - 658.8 KOT 
PY  - 2010///
CY  - New Delhi
PB  - Pearson
KW  - Management
ER  -