TY  - BOOK
AU  - Venugopal Pingali
TI  - Marketing Management:A Decision Making Approach
SN  - 9788132104711
U1  - 658.8 VEN 
PY  - 2010///
CY  - Los Angeles
PB  - Sage
KW  -  Approach
KW  -  Making
KW  -  Management
KW  - Decision
KW  - Marketing
KW  - Venugopal Pingali
ER  -