TY - BOOK AU - Bijapurkar Rama TI - Customer in the Boardroom? SN - 9788132106357 U1 - 658.401 BIJ PY - 2011/// CY - Los Angeles PB - Sage Publications KW - Bijapuarkar Rama KW - Boardroom KW - Business Strategy KW - Crafting KW - Customer ER -