| 000 | 00664nam a2200253Ia 4500 | ||
|---|---|---|---|
| 005 | 20250805125608.0 | ||
| 008 | 250805s2009||||xx |||||||||||||| ||und|| | ||
| 020 | _a9780071284400 | ||
| 082 | _a659.1 BEL | ||
| 100 | _aBelch George E | ||
| 245 | 0 | _aAdvertising and Promotion:An Integrated Marketing Communications Perspective | |
| 250 | _a8th | ||
| 260 |
_bMcGrwah-Hill _aBoston _c2009 |
||
| 300 | _a838 | ||
| 650 | _a Communications Perspective | ||
| 650 | _a Marketing | ||
| 650 | _aAdvertising | ||
| 650 | _aBelch George E | ||
| 650 | _aIntegrated | ||
| 650 | _aPromotion | ||
| 690 | _aSocial Work | ||
| 700 | _a Belch Michael A | ||
| 942 | _cBK | ||
| 999 |
_c78228 _d78228 |
||